Celsius acquires the Rockstar Energy brand in the United States and Canada from PepsiCo, creating a total energy portfolio. "This agreement marks the next step in PepsiCo reshaping its brand portfolio ...
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Monster vs. Celsius: As consumers ditch soda and booze, which energy drink’s stock is winning?
As consumers shift toward health-focused options, the energy drinks sector has surged into the spotlight this year. ・Monster ...
How a turbocharged upstart brand came to threaten Red Bull and Monster’s dominance. By Molly Young As with so many fantastic tales, it all started with a Florida man. When Steve Haley retired from his ...
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