Change4Life, a food industry-backed scheme drawn up to help in the fight against obesity, has been launched by the UK government. The initiative, which was first announced during the summer, was ...

The UK government has just launched a lazy and stereotypical attack on the games industry. The Department of Health’s Change4Life ads show a young boy holding a PlayStation 3 controller under the ...

The UK’s new coalition government said it will withdraw funding from its public health campaign, Change4Life. In his first speech on public health, Health Secretary Andrew Lansley told attendees at ...

A campaign to help tackle obesity will be launched next month in Wales. WE know that physical activity can make you feel better by improving physical and mental wellbeing. But modern lifestyles often ...

The Department of Health’s Change4Life campaign, and its Aardman-created stars, re-emerged with an extended remit recently. But is it right to use a brand designed to help children to stay fit and ...

A CONWY Valley family has signed up for a national healthy eating campaign and hope it will transform their eating habits. A CONWY Valley family has signed up for a national healthy eating campaign ...

Sony has voiced a possible intention to pursue legal action against the Change4Life campaign in the UK after a new advertising scheme apparently points the finger at videogaming as a major cause of ...

The Change4Life campaign, created by Aardman, will launch tonight during Coronation Street on ITV, as well as a ‘healthy food takeover’ ad break - created by M&C Saatchi - featuring ads ads from Asda, ...

MCV reported this morning that an ad campaign titled "Change4Life," currently running in the United Kingdom, is targeting the region's gaming populace with some fairly suggestive remarks. Drawing a ...

A Labour minister has blasted the Government's £2million television campaign encouraging healthier diets as an 'insult' when record numbers now rely on food banks. The Change4Life advert, made by the ...

The UK’s government-backed health initiative Change4Life has launched a new smartphone app to show the impact of alcohol of people’s health. The free app offers a drinks’ checker, in conjunction with ...

Ricky Wilson, lead singer of Kaiser Chiefs and TV judge on The Voice, launches the new Change4Life and Disney 10 Minute Shake Up campaign, at Marion Richardson primary school in Tower Hamlets, London, ...