ESPN announced that it will be extending its coverage of Athletes Unlimited volleyball, basketball, and the recently added softball league (AUSL) in a multi-year deal. Specifically, AUSL’s 2026 ...

ESPN and Athletes Unlimited announced a three-year rights extension Wednesday that makes ESPN the official broadcast partner for the women's professional sports company's softball, basketball and ...

Dave Portnoy took another shot at ESPN on Thursday. The Barstool Sports founder wrote on X that the network “is officially Barstool Jr.” after announcing a new partnership with “Bussin’ With the Boys” ...

ESPN will use this year’s NBA Finals to tee up its big bet on direct-to-consumer. The sports giant will debut a new brand campaign with the tagline “Sports Forever” during the series, leaning into its ...

On Dec. 10, 2025, the Professional Softball League (PSL) announced its formation and a TV partnership with the All Women’s [… ...