An employer brand may be defined as the reputation your company has accrued with current, past and future employees based on specific, proactive actions they’ve taken. An employer brand is how you ...

Pomelo Employer Branding (Pomelo EB), a specialist employer branding firm, has strengthened its senior leadership team with ...

Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better candidates, reduce hiring and marketing costs, and improve productivity. Therefore, ...

CPA firms and accounting leaders face a big recruiting and retention challenge thanks to the radical shift to remote and hybrid work and to what has been termed the Great Resignation. How can they ...

After the significant disruption to recruiting and hiring over the last year, it’s become clear that companies need to make employer branding a top priority in 2021 and beyond. From deciding whether ...

Successful companies are built on the foundation of great talent. Having a strong employer brand can be among a company’s strongest assets–because if you want your company to meet its business goals, ...

As a business owner, boosting your employer branding efforts is just as crucial as marketing. Your employer brand impacts your business’s reputation as a workplace. And, if done correctly, your ...

At its most fundamental level, an employer brand is a cultural contract between a company and a prospective employee. It’s the promise of shared values and expectations. When recruiters and hiring ...

As global competition for talent intensifies, organisations are increasingly elevating employer branding from a recruitment-focused activity to a core strategic capability. Authentic storytelling, ...

A couple weeks back, employer branding leaders Universum Global and online careers resource DHI Group, Inc., released the 2017 edition of the annual "Employer Branding Now" report. Based on a survey ...