Monster Beverage Corporation’s MNST growing emphasis on zero-sugar formulations has become one of the brand’s most defining strategic pivots, aligning perfectly with shifting consumer trends toward ...

CORONA, Calif., Feb. 26, 2025 /PRNewswire/ — Monster Energy is bringing an island escape straight to your taste buds with the launch of zero sugar Ultra Blue Hawaiian — a refreshing new addition to ...

A few weeks ago, I wrote about some exciting releases coming in the next few months from Monster Energy. That article was written based on a 2026 release calendar I received from a reliable source ...

I really need Monster to come up with a name for this new line of full-sugar drinks. These are definitely taking the place of the now-discontinued “Reserve” line, signified by indulgent flavors…but ...

In late November 2025, Monster Beverage held an investor update where management highlighted broad-based market share gains, ...

A refreshing passionfruit energy boost with zero sugar and full Monster attitude. CORONA, Calif., Nov. 12, 2025 /PRNewswire/ -- Monster Energy is bringing the heat with the newest addition to its ...

With their unique strengths in a growing market, both Monster and Celsius have emerged as strong bets for investors.

Monster is launching FLRT, a new zero-sugar energy drink aimed at female consumers, featuring functional ingredients and 200 ...

Monster Energy’s Ultra lineup expands with Monster Ultra Wild Passion, a light passionfruit flavor that delivers energy with ...

Monster Beverage Corporation (NASDAQ: MNST) is preparing to launch a new energy drink brand specifically designed for female consumers, marking the company’s latest strategic move in an increasingly ...