Marketing has always loved a shortcut. Give the industry a new trend, a new interface or a new behavioral shift, and a new ...
In a notoriously competitive market, Elf has carved a formidable position thanks to bold marketing moves. At the helm is WFA Global Marketer of the Year nominee Kory Marchisotto, who is leading with a ...
CTV is no longer a niche or experimental channel. In 2026, it will earn its place as a core part of the performance media mix. It delivers scalable reach, measurable outcomes and the ability to tie ...
CRC Credit Bureau Limited, Nigeria’s leading credit information solutions provider, has appointed Olawuyi Awofisayo, ANIPR, ...
David Jones, founder & CEO, the Brandtech Group, makes 5 predicitions for AI in the near term and shares his thinking about ...
Discover how double-entry bookkeeping maintains financial balance through debits and credits in a general ledger. Understand ...
In 2026, brands face a design and content paradox with the website. A conversation with Amanda Cole, CMO, and Meera Murthy, ...
If 2025 was the year marketers embraced AI experimentation, 2026 is the year everything becomes real. The next 12 months ...
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