Getting started with Search Console If you're interested in improving your site's appearance on Google Search, and you're willing to put in a little time learning about search engine …

Welcome to Web Tools Google Web Tools provides resources to help you improve your site's structure, the way it's displayed in Google search, and the quality of its user experience. Web …

Find new keywords with the Keyword Planner When building a Search Network campaign, get keyword ideas and estimate traffic for those keywords with the Keyword Planner. This tool will …

Google tries to show customers the kind of nearby business they’d like to visit. You can use your Business Profile to improve your business’s local ranking. Learn more about how Google …

AI Max is a comprehensive suite of targeting and creative features. Two main features, search term matching and asset optimization, leverage Google AI to optimize your ads in real time …

Using the power of Google AI, responsive search ads identify the best combination of assets to help you deliver relevant ads that adapt to shifting consumer behaviors. By maximizing the …

If you're new to Google Ads, using automatic bidding is a simple way to manage your cost-per-click (CPC) bids. As you get more detailed insights on what's working for you, you might want …

How does Google Ads calculate optimization score? Optimization score is calculated in real-time, based on the statistics, settings, and the status of your account and campaigns, the relevant …

See which search terms triggered your ads Once your keywords have gathered impressions and clicks, see what people who saw your ads actually searched for with the "search terms" report. …

With optimization score, we also provide recommendations on how to improve the overall score of your campaigns. Recommendations in Google Ads are dedicated to helping you improve your …