In its most basic form, marketing automation is a set of tools designed to streamline and simplify some of the most time-consuming responsibilities of the modern marketing and sales roles.

Marketing automation is software that automates repetitive marketing tasks. In this comprehensive guide, learn how marketing automation works, which tasks to automate first, …

Marketing automation software streamlines the marketing processes used to support digital marketing campaigns. This can include campaign management, audience segmentation, …

Marketing automation makes it possible to implement a digital marketing strategy without having to manually execute each step. In addition to saving you time, it helps you extract value from …

Marketing automation helps you stay proactively connected with leads and customers throughout their buying journey. You can map out the entire customer journey, detailing how they interact …

Sep 11, 2025 · Marketing automation is the use of software and technology to streamline, automate, scale, optimize, and measure marketing activities. It typically covers tasks like email …

Aug 11, 2025 · Discover what marketing automation is and why it's essential in 2025. Learn how automating campaigns, personalization, and AI-driven tools help businesses grow, nurture …

Jan 20, 2025 · Marketing automation is the use of software to set up routines to automatically create, deliver, and measure the results of repetitive marketing tasks. It allows businesses to …

Jun 24, 2025 · What Is Marketing Automation? Marketing automation refers to the use of software to automate repetitive marketing tasks. This system enables small businesses to manage …

Nov 13, 2023 · Marketing automation works by using software to manage repetitive marketing tasks such as scheduling social media posts, triggering email campaigns, and running paid ads.